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  • "Extremely valuable insights on copywriting. They don’t teach this stuff in music school!"

    —Ernesto Estigarribia Mussi, Music Director, Sheboygan Symphony and Music Director, Mankato Symphony

  • "It was nice meeting with other arts marketers, in different areas, who are trying to figure out the same things we are."

    —Candace Perkins, Marketing Coordinator, Virginia Opera

  • "As someone who is deeply intimidated by the term 'marketing,' I found this event extremely helpful to get me thinking in a different way."

    —Megan Roth, Artistic Director and Founder, Calliope’s Call

  • "It was a great opportunity to get one on one feedback from a marketing expert who gets the value of purpose-driven marketing."

    —Joseph Arnold, Soulforce Arts Institute

  • "An intensely high level overview of successful marketing strategies...pure gold! "

    —John Wilson, Director of Cultural Arts, Jewish Community Center of Saint Louis

  • "For most of us in arts administration, these skills weren’t taught at our various educational stops, so having this as a resource is incredibly valuable!"

    —Nick Aams, Executive Director, Cantata Singers

  • "Ruth has an extraordinary vision for arts marketing, and the arts sector needs it now."

    —Mark Schaefer, Author of Marketing Rebellion and Belonging to the Brand

  • "For any org wanting to center their customer and community, Ruth's thinking on this topic is hands down the best I've ever seen."

    —Aubrey Bergauer, Changing the Narrative

  • “Ruth is a champion for your patrons. She sets aside all of the expertise and just asks one simple question: What matters to your customers? It's revolutionary.”

    —Sean Kelly, Founder, Vatic

  • "This may well be the salvation that audience-hungry arts marketers are searching for."

    —Trevor O’Donnell, Author of Marketing the Arts to Death

  • "...an incredible thought leader. Ruth's insight is what we need to hear as a sector right now. "

    —Sarah Weber, Executive Director, Association of California Symphony Orchestras

  • “This is one of the most, if not the most, important presentations in my life. Thank you from the bottom of my heart.”

    —Thomas Cooke

    President, Voce

  • "If you don't yet follow Ruth Hartt, drop everything and follow. A superhero in all things marketing and perspectives!"

    —Holly Mulcahy, Concertmaster, Wichita Symphony and founder, Arts Capacty

  • "So grateful that Ruth is not only putting the Jobs to Be Done framework out there, but also providing illustrations on how to enact it."

    —Timothy Myers, Music Director, Austin Opera and Music Director, Spoleto Festival USA

  • “The room was vibrating during Ruth’s [Chorus America plenary]...lightbulbs were going off, pens were furiously writing.”

    —Alex Gartner, Artistic & Executive Director, Pensacola Children’s Chorus

  • “Thank you for delivering two remarkable presentations. Your work is transformative!”

    —Kevin Eberle-Noel, Executive Director, Redlands Symphony

  • "Your presentation was truly exceptional."

    —Donny Thompson, Executive director, Jazz Outreach Initiative

  • "You were spectacular and opened up a host of necessary questions with which we need to grapple. It was a terrific session."

    —Nick Adams, Executive Director, Cantata Singers

  • "Ruth was an amazing speaker and was incredibly well received."

    —Maggie Plaster, Director of Parks, Recreation, & Cultural Affairs, City of Las Vegas